The National Football League (NFL) is one of the most-watched and followed sports in America. It can generate more revenue than all other sports combined. I realized that, it is the best time to learn how to be a bookie and manage NFL action like a pro.
Without this knowledge, you can harm your overall business by missing opportunities handed right to you. Fortunately, this article covers how you can use PPH sportsbook tools to manage NFL action and boost your bookie’s income.
Most Common Bet Options In NFL
Here are the top three betting NFL betting options:
1. Against The Spread
That is one of the bet types in that bettors place more money to cover the spread than they do on any other bet option. Casual bettors spend more money betting on this type than on money lines or totals.
A casual bettor will bet on a team they believe will win without understanding the point spread. On the other hand, a pro bettor will assess the fairness of the -3 point spread before backing any of the teams.
2. Over/Under Total
The second most popular type of wager in the NFL is over/under the total. The total is the sum of the points scored by two playing teams.
For example, betting over 53 (-115) or under 53 (-110)
3. Moneyline
Usually, Moneyline bettors buy points on the underdog to push the spread.
Sportsbook Tools And Features To Manage NFL Action
Each of the following sportsbook tools can help manage NFL action. These tools and features will help you get the best out of your bookie business.
Set Bet Alerts
That helps prevent steam play. Steam is when a known professional bettor places a bet on one side, leading to others placing the same bet creating steam odds. By setting bet alerts for subs, players and games pay per head bookies can prevent steam play.
Once you are alerted of the steam play, do the following:
- Bet from your layoff account: place the same wager as the steam play using your layoff account. If you win, use the winnings to pay your bettors. If not, use your bettors’ lost bets to pay off your layoff account.
- Do not take the bet and remove it from the board: tell your players you are removing it from the platform if you feel your bookie cannot manage it.
- Do not take the bet and change the line: change the line to a fair line and tell your players oddsmakers created a false line.
Other management actions include:
- Setting parlay limits: limiting the number of teams into a single parlay to three or four.
- Set a betting limit: set the parlay bets to a minimum of $100 and a maximum of $200.
- Do not allow money lines into parlay bets
Using Premium Props And Live Plus
Before you can manage NFL action, you need to have it first. That means you need to have a significant number of bettors betting enough times.
As a pay-per-head bookie, you can boost NFL action by 15 percent by using prime platforms. These include:
- Premium Props: as one of the most preferred betting in the NFL season, offering premium props will see your profits purge. Your bettors can wager on the stars of a game, how many yards a player throws, etc.
- Live Plus: this is in-game betting. It gives bettors game trackers and video streams. With a live stream, players spend more time on your site, creating more chances for them to bet on other markets.