Technology has changed so many things in the gambling industry. But, taking a bookie business from pen and paper to online platforms is at the top of the list. Previously, bookies had to take bets over the phone or in person.
Today, you do not have to wait for people to come to you if you operate a pay-per-head (PPH) bookie. Below, we look at seven advantages of being a pay-per-head bookmaker.
1. Easy To Set Up and Automate Processes
The first thing you have to do with bookie software is configuring it, setting it up, and ensuring it runs smoothly. Most PPH bookie software is already configured to shorten the time you need to set it up.
The only job you have to do is import your clients to the new platforms. As for future gamblers, they can register at the website. Using this platform is easy because players can log in to their accounts and place bets.
This software also automates processes. Without it, you would need to keep track of bettors and record bets on your notebook, Excel sheets, or similar software.
So, if you have 30 gamblers placing bets today, you would have to record the details of each manually. If a player is placing multiple bets, you have to register that. It would take you a long time before you are through recording betting information for all the players each day or week they place wagers.
However, all bets are managed automatically with pay-per-head bookie software, saving you valuable time. Moreover, you will get updated information every second.
2. Variety of Gambling Options
A local bookie offers local bets to the community. It is nearly impossible to find a local group wanting to bet on national or international bets. This is because you do not have the tools to gather betting lines at the national or international level.
But, once you take your business online, your clients become interested in national and international bets because they can find them on your platform. A pay-per-head software can grow your bookie to international levels.
This will attract local players to your platform and international players. Gamblers are looking for a sportsbook that offers many gambling options. It could be advantageous for you because gamblers will spend more money betting on various sports.
3. Availability to Players
A pay-per-head bookie only requires the internet and a device to access it. This is a good thing for gamblers and the bookie owner.
The bookie software allows players to access their accounts any time as long as they have access to a mobile browser. As the bookie owner, you do not have to carry notebooks, paper, or a bulky package to attend to your players wherever you go. Instead, you can log in to your administrative account and carry out any task efficiently.
Some players want to place bets as soon as they discover anything new that could affect the outcome of a game. With PPH bookies, they can directly place their bets instead of waiting on you as you attend to another client.
4. World-Class Customer Support
Another advantage of a pay-per-head bookie is a world-class call center. Customers call asking various questions about gambling more than you would think. Being the sole person to take these calls would be tiring.
Investing in a PPH bookie will address the issue of customer service. It consists of customer support agents with years of experience to help gamblers solve various issues whenever they call.
5. You Pay for What You Get
Running a sportsbook could cost you thousands of dollars each year. You have to pay rent for your sportsbook is headquartered, pay the customer support team that you have employed, oddsmakers whether the business is doing well or not.
On the other hand, PPH bookie does not cost you that much. Instead, you pay for the platform depending on the number of players who place bets during a specific period.
Suppose you have agreed to pay $10 for each player to Power Pay Head every week. If 20 players placed bets during that week, you would pay $10*20, totaling $200. Traditional sportsbooks would cost you over $200 each week to keep it afloat.
6. Availability of Reports to Help You Make Decisions
You need the information to tell you where your bookie business is headed. PPH bookie software generates bettors’ reports.
Besides creating generic reports, you can get information for each bettor. This information is crucial when deciding about giving credits, limiting bets, suspending or closing accounts.
You also need other information, such as recorded injuries in a team, because they affect setting betting lines. You can use generated statistics to determine the future of your bookie and decide the best course for your business.
7. Easy To Set Betting Lines and Adjust
Before the pay-per-head industry came into the limelight, bookie owners used to take hours creating and adjusting odds. A small mistake during calculation would have cost the bookie its savings. Thus, the owner had to hire experts or have knowledge about setting lines to venture into the business.
Today, you only need to be interested in the business and betting lines. While you could create betting lines for your betting platform, you can leave the work to experts. These are people who have spent years developing and adjusting odds and will do right by your business.
Setting betting lines could mean profit or loss for you. With PPH bookie, you do not have to bargain whether your odds are good or not. Instead, you can take some time off because the experts have set the lines correctly, ensuring they are competitive and appealing to your players.
Have Yourself the Best Pay Per Head Bookie
The advantages listed are only a glimpse of what a pay-per-head bookie could offer you. Whether you choose a template bookie or a customized bookie, you are bound to benefit from it hugely. Explore our Power Pay Per Head homepage today and uncover other benefits you will get with our software.