The second decision you should make after deciding to become a bookie is how to get a bookie website. It seems like a simple decision, but it is not. The type of bookie website you choose should match your clients’ preferences.
This means you have to consider several things to decide how to get a bookie website. Luckily, you are getting this information from the experts. We will recommend the best place to get your bookie website and its advantages.
Where And How To Get Your Bookie Website
There are two ways you can get your bookie website. The first is to hire a website developer to design your site from scratch.
This will require a lot of capital. Today, the cost of designing and launching a website is between $12,000 and $150,000. The fee depends on the number of features, platform size, and website design.
Unfortunately, the initial cost does not cover the maintenance fee. You have to either hire the website design agency once again to maintain your website throughout the year or hire your internal experts. Whichever you choose, it will cost you hundreds of dollars.
The second option for getting a bookie website is partnering with a pay-per-head (PPH) provider. A pay-per-head provider is a site that provides you with a comprehensive bookie website and customer service.
Unlike website designers, pay-per-head bookie providers do not charge an upfront fee. In fact, they do not charge any money for website development. Instead, they give you a website with a comprehensive betting list, bookmaking tools, player management tools, and access to a call center for you and your clients in return for a few dollars each week, depending on the number of active players.
For example, a pay-per-head developer can charge you $10 weekly for one active player. Suppose you have 30 players and only ten placed a bet this week. The pay per head provider will charge you 10*$10 because only ten players wagered during the week.
Getting your bookie website from a price-per-head provider is the quickest and cheapest solution.
Usually, you can launch your website in a few minutes, unlike the first method of getting a bookie website which can take weeks before your platform is ready.
You might think that a pay-per-head bookie website lacks several features, unlike a customized website from a website developer. But, that is not true. In fact, you will be surprised to find that pay-per-head bookie websites are better than the former.
For starters, the experts developing pay-per-head bookie websites focus on designing sportsbooks, unlike the generic website developers. Thus, you will find that your pay-per-head bookie website has all the features needed to run your betting business efficiently.
After launching the first type of website, you need to get sports betting markets, create odds, and every other bookmaking responsibility. With the pay-per-head bookie, all things are already added to your website, including bet markets, odds, payment methods, and other features.
Ideally, you are ready to take betting action with a pay-per-head bookie immediately after it is launched.
Why You Should Get Your Bookie Website From a Pay Per Head Provider
We have covered two ways to get a bookie website. We found that getting a website from a pay-per-head provider is better than asking a generic website developer to create one for you.
Here are six reasons and advantages of getting a bookie platform from a pay-per-head service provider.
It Is Inexpensive
You need sportsbook software to offer online sports betting. You do not have to pay for the sportsbook software development from a pay-per-head service provider. Instead, you get a fully functioning betting platform featuring all the betting markets you want to offer your players.
This replaces the hundreds of dollars you could pay even before you launch your site with a weekly cheaper fee when a bettor wagers on your site. The price-per-head provider also maintains the website, which means you do not need to hire a team for website maintenance.
Bettors decide to stay on your platform within the first few seconds. If their experience is tiring and frustrating, they leave to find better platforms.
Fortunately, a bookie website developed by a top-rated pay-per-head provider is user-friendly. This allows bettors to deposit, find bet markets, wager, and withdraw conveniently. Moreover, a user-friendly website allows a bookie agent to complete bookmaking tasks easily.
A PPH bookie website also comes with a support system, unlike the one developed by another designer. So, if your website has a bug or any other problem, the PPH provider will assign an expert to solve the problem at no cost to you. Moreover, you will get customer support regarding all other areas of your business.
If you were to ask a website developer to design a new website for you today, most would ask for an extra fee to optimize it for mobile. But, a pay-per-head provider designs a bookie website that is optimized for mobile and desktop devices.
Extensive Wagering Options
Another advantage about pay per head bookies is the extensive list of wagering options. Earlier, we mentioned that web development costs depend on build, added features, and size. Thus, if you want a website hosting a sports betting platform, a casino, and a racebook, it would cost you more.
However, that is different with a pay-per-head bookie. Some companies will charge you a little more for the casino and racebook, while others charge a fixed price for the whole package.
A PPH provider gives you a trial period to test whether the bookie website is right for you. During this time, you can see how user-friendly the platform is, wagering options, and all other preferences. You can also use the time to learn how to use the features included on the website.